We have attended, representing Esportia Consultancy, the Gamescom fair that, in its tenth anniversary, has reached 370,000 visitors, 15 thousand more than in its previous edition. One of the attendees was José Guirao, Minister of Culture and Sports, as Spain has been the guest country.
Gamescom is the most important videogame event in Europe and one of the most important in the world, next to the E3 in Los Angeles or the Tokyo Games Show. This year’s motto, “Diversity wins”, has had as an example the closing figures with visitors from more than 114 countries, of which 30,000 have been professionals in the gaming business.
“The Heart of Gaming” has been pounding and has become like every year a tide of young people, eager to try the industry news.
Doing business, playing, buying merchandising of your favorite videogames and letting yourself be carried away by the visual experience of the big screens have been the subject of four days full of bits that will be repeated from August 20, 2019. Save the date!
The IOC, International Olympic Comitee, and the GAISF, the association of international sports federations, organized their first “Esports Forum” last July. An event which took place in the Olympic Museum of Lausanne, which brought together the highlights of Olympic sport and e-sports and that will change the history of the relationship between traditional and electronic sports. We have been present representing Esportia Consultancy and the FeSC, Catalan Federation of e-Sports, together with Josep Escoda, International Relations and Responsible for Innovation of the CAR and General Secretary of the International Association of High Performance Centers for Sport, sharing, along with just over 100 attendees, an interesting debate about what both worlds can contribute to each other and how to fit the electronic sports into the Olympic movement.
In the picture with Josep Escoda del CAR and Thomas Bach, president del IOC.
We have been invited to participate in the debate about “eSport, Sport and Global Economy” debate table, organized by Tribuna Sant Cugat Empresarial and that has wanted to focus its attention on the potential of electronic sports at the time to energize and strengthen traditional sports clubs, sports leagues and brands that wish to improve their “engagement” with young people.
The debate, held in the ring of the Center for High Performance Sports of Sant Cugat, has been moderated by the journalist Jofre Llombart and has counted, in addition to the representative of the Esportia consultancy, with Alberto Eljarrat, CEO of Sportium Sports Betting, one of the main sponsors of La Liga and Manel Arroyo, Vice President of FC Barcelona and General Director of Dorna Sports.
Joan Franquesa, president of Sant Cugat Empresarial, has opened the event in which has been spoken about the modification of the audiovisual content consumption habits, and more specifically of the sports ones, and the strong entry of e-sports as a new competitor of the traditional leisure. All present have agreed that we must promote collaboration between the two worlds: that of traditional sports and that of electronic sports. That idea has been highlighted in his words by the Secretary General of Sports of the Generalitat de Catalunya, Gerard M. Figueras.